What happened
Co-founders used pseudonyms Homer and Marge in working meetings, reports CoinDesk.
Why it matters
The story shows an unusual side of Binance's internal culture, but does not indicate changes in its business or strategy.
Binance co-founders Changpeng Zhao (CZ) and Yi He used the Homer and Marge aliases from the cartoon 'The Simpsons' in the company's working meetings, according to CoinDesk.
According to the description of the publication, Yi He, who is currently one of Binance's co-CEOs alongside Richard Teng, continues to use the name Marge in meetings and in chats. The source is presented as an independent report, but the package contains only its metadata and a brief description, not the full text of the material.
Confirmed facts
- CoinDesk reported that Binance co-founders Changpeng Zhao (CZ) and Yi He used the aliases Homer and Marge in company meetings.
- Yi He is currently one of Binance's co-CEOs alongside Richard Teng.
- According to CoinDesk's publication description, Yi He continues to use the name Marge in meetings and in chats.
Context
This refers to CoinDesk's message of August 27, 2026. In the provided package there are only metadata and a brief description of the source; independent confirmation or statements from Binance itself are not present.
What remains unknown
- When exactly and for how long were these aliases used?
- Did other Binance employees use them?
- Did Binance directly confirm this information?
Editorial context
Confidence: medium
The likely consequence is limited to interest in the informal culture of Binance's leadership. The next verifiable signal would be direct confirmation by Yi He or Binance and additional information about the scale of this practice. Substantial uncertainty remains due to the absence of the full text of the source and primary confirmation.